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Fuji Asahien · Shimada, Shizuoka 富士朝日園

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clear.

Four generations of master-blending. Up to 18 months of quiet aging. Every tin carries 80 years of dedication — grown in the shadow of Mt. Fuji, brought to your morning.

Shop Collection Our Story

80+ Years of
Mastery

20+ Awards
Won

4th Generation
Blenders

FUJI ASAHIEN matcha

Den Sho Matcha Powder

The Powder

Deep emerald.
Intense aroma.

18-month aged superiority

Koicha preparation

Koicha

Thick tea.
Pure stillness.

The ceremony tradition

Iced Matcha Latte

Modern Ritual

Iced. Bold.
Effortless.

Den Sho in your daily life